Everything about Hooters Air totally explained
Hooters Air was an
airline headquartered in
Myrtle Beach,
South Carolina,
USA. Hooters Air flights were operated by
Winston-Salem, North Carolina-based
Pace Airlines both as ad-hoc private charters, and as scheduled
USDOT public charters. As such, flights operated both under Pace Airlines'
IATA Code of Y5 for ad-hoc charters, and under its own IATA Code of H1 for public charters.
History
The airline was established in 2003 and started operations on
March 6,
2003. It was founded by
Hooters of America restaurant owner
Robert Brooks, who acquired Pace Airlines in December 2002. All flights were operated by Pace Airlines. Hooters Air was owned by
Hooters of America, Inc. Brooks initially envisioned Hooters Air as an unconventional means of generating awareness for the Hooters restaurant brand; the carrier was sometimes referred to as a "flying billboard" for the restaurant chain.
Aside from its unorthodox neighborhood chain-restaurant tie-in, Hooters Air sought to differentiate itself from other carriers with a distinctive style of in-flight service. The carrier was marketed towards golfers in an effort to bring casual and tournament players to Myrtle Beach's 100+ championship golf courses. Two "Hooters Girls," dressed in their restaurant uniforms, were on each flight assisting the (traditionally attired) in-flight crews with hospitality duties. The company advertised nonstop flights for most routes. Although Hooters Air billed itself as a low-fare carrier, rows of seats were removed from the aircraft to provide 34" seating pitch to all passengers, comparable to the legroom offered by many carriers' business classes; in keeping with the golf-friendly orientation of the carrier, this was referred to by the company as "Club Class" seating. Additionally, all seats were upholstered in dark blue or black leather, and all aircraft were painted in Hooters' orange and white company colors featuring the immediately recognizable company logo, painted on the fuselage, and mascot ("Hootie the Owl"), painted on the tailfin. Also, at a time when many low-cost carriers were eliminating in-flight frills in an effort to curtail operating costs, Hooters Air insisted on serving complimentary meals to all customers on trips lasting over one hour.
On
December 8,
2005, Hooters announced that it would end service to
Rockford,
Illinois on
January 5,
2006 as a result of the airport authority bringing in a competing airline (United Airlines) on its Rockford-Denver route, and providing revenue guarantees for the competitor.
All commercial services were suspended on
January 9,
2006. Pace Airlines is continuing with charter services.
Fleet
The Hooters Air fleet consisted of the following aircraft (at December 2005):
2 Boeing 737-200
3 Boeing 737-300
1 Boeing 757-200Further Information
Get more info on 'Hooters Air'.
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